How to launch a product in Australia
Everything you need to launch in Australia: where the community gathers, how people actually pay, what the law requires, and what it costs to reach #1 right now.
What #1 costs today
The throne is empty — the first bid of $2 takes #1.
Where makers gather
Post where Australian builders already spend time. Lead with the problem you solve, not with a link.
- r/AusStartups
- Startup Daily
- Indie Hackers AU meetups
- LinkedIn AU
- Product Hunt
How people pay
Offering the methods locals trust moves conversion more than lowering the price.
- Cards
- Afterpay
- Apple Pay
- Google Pay
- BECS
Local stack
- Airwallex — Aussie-born multi-currency accounts and cards.
- Afterpay — Buy-now-pay-later that Australians expect at checkout.
- Startup Daily — Australian startup news and launch coverage.
What the law requires
Selling online here means publishing: Terms, Refunds (ACL) & Privacy.
There is no statutory cooling-off for digital services delivered immediately — but state your refund policy clearly.
Search engines that matter
Besides Google, these engines send real traffic here:
- Bing